Columbia Sportswear
Columbia Shop-in-Shop, Macy’s
Client: Columbia Sportswear
Scope: Design, Engineering, Fabrication, Project Management & Installation
Location: New York City, NY
Design Credit: Blackmouth Design
Photography Credit: Cameron Karsten
The Challenge:
Create a Pacific Northwest retail oasis in the middle of New York City’s biggest tourist attraction.
The Solution:
Staying true to Columbia’s brand heritage, BMD created a retail environment leveraging a natural color palette, iconic, backlit photography and CnC cut native PNW trees. The trees, framed with blackened steel, flank both entrances of the pad providing a unique merchandising backdrop to present products on aisle.
Columbia Sportswear Buildout
Watch BMD and friends on location, as they install and merchandise Columbia Sportswear’s newest retail space in Macy’s Herald Square.
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